Premade Pouches Boast Consumer-Friendly How2Recycle® Label
Flair Flexible Packaging has introduced a line of recyclable multi-layer laminated film pouches. Called ENVi™, the pouches are approved by How2Recycle'®s Store Drop-Off label program of the Sustainable Packaging Coalition (SPC). The How2Recycle® label clearly and concisely communicates to consumers how and where to recycle the pouch.
ENVi™ pouches are approved for participating in-store drop-off recycling programs; available in both standard and high barrier structures with exceptional barrier performance, and customizable with press-to-close zippers, hang holes, tear notches, clear windows, and exceptional gloss or matte, or partial matte printing.
Cheryl Miller, head of operations for Flair said flexible packaging has long been a sustainable packaging solution at every stage of its lifecycle except end-of-life. “It’s lightweight, protects product freshness to prevent waste, guards products in transit and storage, and now it can be recycled after use,” she said. “Now we have a packaging solution that honors the environment at the same time it honors brand owners’ sustainability values in the marketplace. ENVi™ pouches genuinely support a circular economy where recyclers receive good quality material and consumers are empowered to recycle more and recycle better.”
www.flairpackaging.com
