By David Lee, Focus Label
A mess of coloured papers in need of colour management software
In commercial textile and label printing, image quality matters. Colour, in particular, is attention-grabbing, emotive, and engaging.
But when you can’t be certain that printed colours will accurately match the initial design, you need an effective solution that ensures that your digital printing machine delivers the results your customers need.
Colour management ensures consistent colour of graphics and images across media, devices, and formats. Without Colour Management Software (CMS), it can be difficult to achieve consistency because screens and substrates obtain colour in different ways. CMS also guarantees that every label looks exactly like the last, so there is no deviation from colour from one print run to the next.
So, if you’re printing colour labels or packaging, how can a CMS benefit your business?
An enabling technology
Colour management software is an enabling technology, which enables colour simulation across a project or workflow, and can take into account the specific method of production. No matter how you print and the technology you use, a CMS will deliver outstanding results every time.
Evaluate your print output
Using a calibrated and ICC-profiled monitor, Colour Management Software can produce examples of your print output in a range of formats, including CMYK digital, flexo, offset, and RBG photo, before you commence the print run. Adjustments can then be made to Artwork, Printing plates or the Print Engine.
Save Money And Time
By printing with CMS, you can be confident that the colours you select will be accurate from the digital to the physical output. Instead of unwanted surprises when the physical print looks completely different from what you expected, you can be assured that there will be no colour discrepancies, saving you time, money, and inconvenience.
Eliminate variations
A Colour Management System calibrates your printing presses and control devices to minimise variations across the print run and ensure that printing is as accurate as possible. By linking cameras, scanners, monitors, and printers, bespoke ICC profiles are created and implemented to ensure perfect results every time.
Contact us for expert software advice
Colour management projects a sense of vibrancy and quality in printed products, resulting in increased sales and higher margins.
www.focuslabel.com
