Help and Learning

Production of physical touchpoints are delaying the delivery of true omnichannel experiences

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Color-Logic--the leader in metallic color communication and decorative effects--is discussed as a primary security technique in the Second Edition of Introduction to Security Printing,

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By Filip Weymans, VP Global Marketing, Xeikon

Not one label is the same – different applications require different digital technologies. Whether it is for pharma, wine & spirits, durables, health & beauty, industrial chemicals or beverages, every label comes with its own aesthetic and functional requirements. Which is why we are diving deeper into the characteristics of each of these labels in a series of blogs.

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In folding carton and corrugated plants the importance of having and aerator/pile turner is critical to the production of your die cutting equipment. In our industry, we are producing more products than ever, with throughput increasing every day. During a box producing process there are many hiccups that can occur - bad piles, sheets stuck together, different stock thicknesses within the pile, and so on. These machines help to overcome these potential issues.

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Mark Andy, Flint Group and Phoseon Technology worked together to highlight the benefits of UV LED printing.

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Boxes. Labels. Books. Your child’s first report card. A tissue for their first heartbreak. All made from paper; a renewable, recyclable material that is an inextricable, often invisible part of our lives. Think about it…from the moment we wake up to when we nod off with a book in hand, paper is there.

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Investment in digital innovation whilst balancing privacy must be top priority for brands wanting to get ahead

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By Javier Diez-Aguirre, Vice President, Corporate Marketing, CSR & Environment, Ricoh Europe

There’s an old saying, “they may forget what you said — but they will never forget how you made them feel.” This rings remarkably true when it comes to customer service. It’s the quality of the impression you leave your customers with that will dictate your future revenue.

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When mass marketing lost its lustre as technology made targeted marketing possible, the marketing mantra became “get the right message to the right person.” As technology improved and print and personalization equipment became faster and more affordable, the mantra became “get the right message to the right person at the right time” to focus on relevant messaging.

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Diverse ongoing threats, new regulatory requirements for life critical products, and technical evolution will fuel market growth for anti- counterfeiting packaging technologies across the next five years, according to exclusive new data from Smithers Pira.

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