Knowledge base

Differentiation.

It’s what every brand owner wants for their product, but in increasingly crowded markets, it is becoming harder and harder to achieve.
Brand owners know that packaging is the key differentiator on the shelf, and special finishing techniques – such hot foil stamping and thermal embossing – can elevate their product compared to others, and provide consumers with a visual shortcut to the quality of what’s inside.

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At FachPack 2019, the members of the PrintCity Alliance are making another appearance with a shared booth and exhibiting a diverse range of offerings.

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On-time, on-budget rates not meaningfully improving despite enterprise tech adoption
Easy-to-use tech and the right talent deliver greater returns than project management software
Project management software utilization rates below 50%

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The acceleration of the ‘fast fashion’ business model has encouraged over consumption and excessive waste in a world enduring environmental crisis.

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70 % of the German respondents were of the opinion that food brands bear the main responsibility for the reduction of plastic waste in food packaging, according to an international consumer survey commissioned by Kemira. More than half (55%) are prepared to pay more for regenerative packaging.

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When it comes to giving a gift, is it still a case of what is on the inside that matters most - or is there something much more exciting about the packaging it comes in?

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While brands fight to stay relevant in this age of rapidly increasing environmental awareness, a whole host of regulations and targets are driving change in almost every business.
With new worldwide environmental guidelines and recycling targets coming into play, the UK wants to lead the fight to remove single-use plastic entirely to help combat global warming.

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In 2019 the total market value of all digital packaging and label printing is $18.9 billion. The digital print market has more than doubled over the past five years in value and print volume, making digital packaging the most dynamic and fastest-growing part of the print market as corrugated, cartons, flexibles and rigid plastics follow the more established digital label production sector.

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Preserving value - saving resources!

Plastic products have become an integral part of almost every area of life. For good reason. Plastic packaging extends the shelf life of food, plastic parts in cars reduces their weight and CO2 emissions. In medicine, plastics ensure maximum hygiene standards and make medical products safe. Despite its many advantages, this important raw material has come into disrepute for some time now - because of the plastic waste that pollutes entire regions and floats in huge carpets on the world’s oceans. But this problem can be solved. As the concept of “circular economy” plays a central role in this, it has become a hot topic at K 2019, the world´s flagship fair for plastics and rubber, which will be hosted from 16 to 23 October 2019 in Düsseldorf/Germany.

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Advising label converters on how to stay ahead with digital production

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