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Attendees at the 2017 PACK EXPO packaging tradeshow will be able to watch variable images get printed directly on a plastic cup. The demonstration will showcase 360 degree printing capabilities on three-dimensional cylindrical objects, taking Xerox’s Direct to Object Inkjet Printer one step further.

The face value of a label is just one part of a consumer’s impression of a bottle or package. Communicating brand values effectively means going further – how does a label feel? What sound does it emit when touched? Does it give off a scent? Packaging that stimulates multiple senses has a bigger impact on consumers’ perceptions – and helps determine their purchasing decisions.

Bottles with Direct Print

The concept of luxury packaging is being redefined. New generations of conscious consumers look for more than bling and demands now include trustworthiness, authenticity and sustainability. At Luxe Pack Monaco BillerudKorsnäs enters with a sustainability-focused message, “lightweighting” for premium brands to build a strong environmental profile.

New API Trends Folio Front cover

Brand enhancement specialist API will launch the second edition of its Trends Folio at Luxe Pack Monaco (stand V35), underlining its status as a leader in highly visual packaging solutions that empower brands. An evolution of last year’s acclaimed first edition, the new version of the API Trends Folio will outline the latest trends in luxury and premium packaging – and how the intelligent use of foils, laminates, and holographics can complement them.

New flexo packaging technology center opened as interactive platform for further progress in flexo packaging printing

Kodak, one of the world's leading suppliers of systems and production solutions for packaging and label printing, is boosting its global commitment to flexographic technology. On September 25, 2017, the first day of Labelexpo Europe 2017, the company – joined by clients, industry partners and media representatives – celebrated the inauguration of the new Kodak Flexo HUB in Zaventem, near Brussels.

Pulse Roll Label Products is launching a new food packaging compliant (FPC) UV flexo rough texture varnish at Labelexpo 2017 in partnership with Sandon Global, Creation Reprographics and Hamilton Adhesive Labels, as part of a joint tactile coating solution aimed at the craft beer label market and other specialised print applications.

Five grams for 500 milliliters: with its Factor 100 half-liter PET bottle the KHS Group will be presenting an extremely lightweight container at the forthcoming drinktec trade show in Munich, Germany, from September 11–15.

Benchmark for still water a cooperation between KHS and Husky
Enormous material savings with best possible stability
Demand for ecologically sustainable packaging met

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