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The evolution of digital printing presents a market poised to pop

By Sean Riley, senior director, media and industry communications, PMMI, The Association for Packaging and Processing Technologies

Digital package printing allows brands and manufacturers to respond quickly to customer demands while improving their supply chain, reducing warehouse costs and waste and enjoying faster time to market. There is a significant opportunity for digital printing as CPGs and OEMs work to keep up with the explosion of SKUs, according to a joint white paper from PMMI, The Association for Packaging and Processing Technologies and APT, The Association for PRINT Technologies. The white paper, Breadth of Press Offerings for Digital Packaging Printing, reveals the digital printing sector welcomes trends like retailer-specific packages, micromarketing, sustainability and traceability concerns, as they are driving companies toward digital packaging applications.

In addition to effective pressure compensation, the mini PCS from Schreiner ProTech delivers reliable protection against intrusion of liquids and dirt for the air conditioning control unit from First Sensor. Mini PCSs are dispensed via the Slimline Label Feeder from pb tec solutions.

In the spring Metsä Board – part of Metsä Group – announced that its modular takeaway packaging, targeted at restaurants’ takeaway services, was one of the seven winning concept ideas in the Helsinki Wholesale market area’s innovation competition. The winners were able to enter a pilot phase which has now come to the end. The takeaway packaging, developed by the project group led by Metsä Board, is easily recyclable and made of Metsä Board’s fresh fibre paperboard. In this initial pilot both consumers and restauranteurs found this solution easy-to-use and functional as well as easy to recycle.

Austrian label printer and converter INSIGNIS receives the prestigious FINAT Label Award in the category “Label Printing Processes – Combination Printing”. The winning “Frizzante” label was produced for the local winery “Weingut PayerPayer” and was printed and converted at the hybrid press Gallus Labelfire.

Stratus Packaging Group is one of the European leaders in the manufacture of printed labels, sleeves and in-mould labels. With 300 employees working in five production plants in France and a sales office in Switzerland, the company prides itself on its quality of service and the relationships it establishes with its customers.

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