“The world is changing: growing geographically smaller through globalisation, and universally bigger via the clouds. In this complex value chain, the challenges that face participants at all levels today are massive. Our time-honoured print technologies have new young digital partners; new label decoration and finishing technologies; new substrates; new inks and curing methods and much more. On top of that, brand owners want just-in-time delivery, personalisation, and price restraint. How can we win in this multi-faceted arena?” asks Jules Lejeune, Managing Director of FINAT, the international label industry association.